The importance of quality
Buying a fur garment is an emotional and financial investment, one that should last for many years.
And naturally, you should always start with the highest quality of fur.
As a natural product, the quality of the fur is a testament to the way in which it was produced. Quite simply, high quality comes from high animal welfare - a healthy and well-kept animal will produce the finest pelt.
And the finest fur produces remarkable tactile and visual experiences.
The quality of fur is measured by several factors, such as the density of the underwool, the density and length of the guard hair, the silkiness to touch and the resilience of the hairs themselves.
Fur pelts are graded by highly trained inspectors according to specific set of standards:
Type of fur, gender, pelt size, colour, quality and clarity.
For more information about the quality grading of fur, please visit: